In the news industry, a thorough understanding of the media is essential. Our main objective is to turn information into dynamic communications tools that get effective results. From a simple yet effective press release to a challenging media campaign, we manage all aspects of media events in the Middle East. Press receptions, exclusive interviews, broadcasting, press conferences and press trips are planned, executed and finalized with great detail and perfection.

• Press releases are issued after extensive research based on the client’s brief and objectives. Distribution of the media materials to local and regional print, television, radio and wire services is executed and followed through to provide maximum coverage and optimum positioning.

• Press conferences and press gatherings are organized in conjunction with the client. Across the board activities are planned and implemented by the RAWAJ team thus ensuring consistency of quality and professionalism throughout the campaign.